2x2 matrix overload
2x2 matrix overload
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This 2x2 chart is hard to understand (source on HBR) From a design point of view: Axes labels are
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suggest that it is just an example of how to use 2x2 matrices, but I think people are serious about its
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Picking the 2x2 axes
Picking the 2x2 axes
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of both world” scenarios. Below is an example of a 2x2 used in an article about software lock-in I
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2x2 matrix clarity in presentations
The 2x2 matrix is a favourite layout for differentiating yourself from others. 'We, the good guys
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2x2 matrix clarity in presentations
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"). If it is going to be a 2x2 matrix and your axis choice is a bit tricky, write things out in full
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. UPDATE January 2018: we have now added 2x2 presentation templates to the SlideMagic template store
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Not every competitor analysis is a 2x2
Most competitive analyses I see are plots of logos on some sort of 2x2 with the company in question
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Not every competitor analysis is a 2x2
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presentation app SlideMagic contain a lot of frameworks for competitive analysis: yes, a 2x2 or a 3x3
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right framework to use though for your specific situation though. The 2x2 is the sister of the Venn
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Seth Godin chart make-over: Venn vs. 2x2
his point, he used a 2x2 matrix. The 2x2 works, but when looking for these type of charts consider a
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Seth Godin chart make-over: Venn vs. 2x2
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"Why are 2x2 so popular in consulting firms?"
about. The 2x2 forces you to choose the 2 most important dimensions. Cultural habit, if you are in a
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McKinsey Consulting? on Quora I can think of a number of reasons: A 2x2 is a nicer way to present
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place that uses a lot of 2x2s, you will use it more often, it is a language that people understand
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"Why are 2x2 so popular in consulting firms?"
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easily. SlideMagic has lots and lots of 2x2, 3x3 and other matrices as slide templates for your to get started. Download the app and get started.
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Chart concept: the 2x2 matrix and other grouping techniques
McKinsey and other management consultants love 2x2 matrices (and obviously 3x3s). Personally, I
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Chart concept: the 2x2 matrix and other grouping techniques
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How to create heat maps in PowerPoint
Not a grand presentation design insight today, but a quick sketch.Matrices such as 2x2s are often
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, 2x2 and 1x1 versions of the same chart: UPDATE 2: I have added a heat map chart to the template store
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The point of masks
following 2x2 that tries to make the same point: Now the question is, did I put myself in the shoes
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prefers 2x2s… This slide is now available on the SlideMagic template bank, and you can access it free if
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Between a rock and a hard place
This variation on a 2x2 matrix slide can be a good way to visualise being stuck in a choice between
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solution. Other layouts to show a best-of-both worlds situation are Venn diagrams or 2x2 matrices
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Linchpin jobs - chart makeover
desk): Move from an XY to a 2x2 layout to make it easer to read the axis Changing the labels of the
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Blue ocean strategy in a presentation
. (Here are earlier blog posts about how to present the competition). Usually, people use tables, or 2x2
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Designer dilemmas
the diagram around the boxes of the 2x2, or other ones where I will center the diagram including its
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Dusting off the McKinsey business system
GE 9x9 matrix One on the McKinsey cost curve One on 2x2's
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The SlideMagic template bank now has an "unlimited" number of slides
related to my consulting background: lists, tables, frameworks, 2x2s, graphs, diagrams, etc. This
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A daily dose of framework napkins
: Venn diagrams, but especially 2x2's, are very popular among McKinsey, BCG, Bain, and other
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? My advice: use these 2x2 frameworks only if you want to show movement of dots in the boxes. For
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Start with counting
layouts: 3x3 5x1, 1x4, 2x2? Almost every slide has a table hiding in it. Image from WikiPedia
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How to present the competition
2x2 matrix with that bottom left box chopped of. In other cases, a simple bar chart my be
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. Most people first try to squeeze all competitors on to some sort of 2x2 matrix. This is a great
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Bubble charts in PowerPoint and Keynote
. A 2x2 matrix structure is put on top of the regular bubble chart, giving you 4 distinct quadrants
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2x2 matrix. The bubble chart is useful when you want to compare a data series with 3 elements
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Evolving charts and analysis
clueless about the competitors in the market and created a big 2x2 matrix that shows the market
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